If you're interested in learning how to create an SEO-friendly website and generate organic traffic, then you've come to the right place. The techniques listed below can be used by anyone who wants a better rank on search engines like Google, Bing, and Yahoo! Keep reading this article for actionable tips that will help improve your organic traffic.

What is Organic Traffic? Organic traffic comes from people searching online using search engines like Google or Bing. In order to appear at the of these searches, a website must have a high ranking on the search engine results page, also known as an organic traffic ranking. This is where optimizing your website comes in. By tweaking certain SEO (search engine optimization) factors you can improve your ranking and generate more organic traffic to your site.

The first step towards generating any kind of web traffic, whether it's free or paid, is selecting keywords/topics that are searched by Internet users at high volumes each month. Before doing anything else, let's find out which topics are currently trending online so we know what the people want. To do this simply enter one or two relevant keywords into Google Trends(see image below).

This gives us some good insight about which keyword phrases are searched by the most people. The trending topics don't necessarily have to be the ones you want your website to rank for, but they should give you an idea of what search terms/phrases are searched the most.

Tip: Start out with one keyword phrase and use Google Suggest(keyword planner tool) or Google Trends to find other relevant phrases that also receive high amounts of monthly searches.

Alright, so now that we know which topic will help drive traffic to our site, let's get started with generating some organic visitors by optimizing our website! The factors below can be used independently or combined to increase your organic traffic.

  • Social media icons displayed near the top of all pages on your site      
  • Add social media buttons to your site
  • Social profile URL in footer of all pages on the site
  • Create (and publish) social media posts for your target keyword phrase(s)

Once you've begun to establish an online presence by generating some buzz, it's time to focus on improving your website rankings in search engines. This is where keywords come into play again. You're going to want to identify which phrases people are using when searching for products or services like yours and use them in your content when possible. The more frequently a keyword appears in your content, the better chance you have at ranking high in organic searches. 

Here are the factors that play a role in optimizing websites:

  1. URL Structure 
  2. Content-Length
  3. Keyword Density
  4. Image Optimization
  5. Headings and Titles
  6. Internal Linking Strategy
  7. External Linking Strategy
  8. Mobile Friendliness, Site Loading Speed, and Bounce Rate
  9. Anchor Text of Incoming Links
  10. Website Updates & Product Launches

Never forget to add your website to online directories like Google+ Local! This will increase your local ranking within geographical searches. You can also add a video that provides some insight into what you do or who you are as a business owner. Finally, have a team of experts write unique content for your site so that search engines can't tell it came from an article database.

Optimizing your website for organic traffic doesn't have to be hard work if you follow the steps above. If done correctly, your site should generate increased traffic day after day! Get started today so you can start seeing results within the next couple of months. Good luck!

The information was helpful but not put together well. The article begins by explaining what organic traffic is but then jumps into how to generate organic traffic without first defining what differentiates organic traffic from other types of web traffic. It also heavily focuses on social media buttons and their impact on SEO ranking yet does not mention anything else about social media integration or whether or not this includes general practices or just having a Facebook page. This article is a prime example of a jumbled mess.

I don't think the information was helpful. The article starts by defining what organic traffic is and then doesn't go into great detail about how to generate it beyond the first sentence. I also believe that there are more social media factors that can be listed as part of generating organic traffic, such as having posts on all social media platforms that link back to your website, or making sure not to overuse keywords because this could actually hurt your SEO ranking instead of help it. This article has potential but needs a lot of revamping before I would consider using any of its content in my own writing.

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